BSc Marketing and Social Media with Foundation Year
About this course
BSc (Hons) in Marketing, combining marketing principles with social media and digital strategy. Core topics include Data Analysis, Statistics, Research Methods, and Accounting. The programme spans four years and includes a supervised Marketing Research Project that consolidates learning through applied research on a specific business issue.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
72 UCAS points required from level 3 qualifications. These can include: A-Levels at grades B and C (if you have two A-Levels) or grades D, D and D (if you have three), or above BTEC Extended Diploma with Merit, Merit, Pass Access to HE Diploma T-Levels You also need GCSE English and Maths (grade 9-4 / A*-C) or Level 2 equivalents.
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What students say
Based on about 36 final-year students who answered, across similar courses at this university
- Teaching on my course: 94%
- Learning opportunities: 97%
- Assessment and feedback: 94%
- Academic support: 97%
- Organisation and management: 89%
- Learning resources: 94%
- Student voice: 94%
Do students stay on the course?
Based on about 35 students who started, across similar courses at this university
- Continued on course: 85%
- Left higher education: 15%
What graduates do next
Based on about 81 graduates who answered, across similar courses at this university
- Working: 68%
- Working and studying: 8%
- Further study: 3%
- Unemployed: 9%
Most common jobs
- Administrative occupations: 15%
- Business and public service associate professionals: 13%
- Managers, directors and senior officials: 9%
- Sales occupations: 9%
- Skilled trades occupations: 8%
- Find their work meaningful: 79%
- Feel on track for their future plans: 70%
- Use what they learnt on the course: 66%
Where graduates work (5 years on)
Based on about 650 graduates, across similar courses at this university
- North West: 2%
- Yorkshire and the Humber: 1%
- East Midlands: 1%
- West Midlands: 4%
- East of England: 8%
- London: 63%
- South East: 16%
- South West: 3%
- Wales: 1%
Who gets in
Based on about 35 students who started, across similar courses at this university
- A levels: 70%
- Access course: 5%
- Other HE qualification: 20%
- No formal qualifications: 5%
Accreditation & quality ratings
- Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
TEF 2023 (whole university): Silver overall, Gold for student experience, Bronze for student outcomes.
Modules
- Introduction to Business
- Recording Business Transactions
- Data Handling and ICT
- Managing People and Systems
- Personalised Learning
- Study Skills for Success
- Principles of Marketing
- Professional Skills
- Principles of Advertising
- Principles of Digital and Social Media Marketing
- Workplace Employability Skills
- Market Data Analysis
- Marketing and Brand Management
- Web Design and Development
- Social Media and Analytics
- Enterprise and Business Development
- Marketing Campaign Planning
- Research Methods
- Marketing Research Project
- Global Marketing
- Digital and Social Media Marketing Planning Framework
- Marketing CRM
- Consumer Behaviour
Questions about this course
How much do graduates of BSc Marketing and Social Media with Foundation Year at University of West London earn?
The median salary is £30,000 after 15 months, £22,500 after 3 years, £27,500 after 5 years. After five years the middle half of graduates earn between £20,500 and £34,000. The £27,500 median after five years is £4,000 less than the UK median for Marketing.
What do graduates of BSc Marketing and Social Media with Foundation Year at University of West London do next?
78% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BSc Marketing and Social Media with Foundation Year at University of West London?
94% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BSc Marketing and Social Media with Foundation Year at University of West London?
The typical offer is BC at A level. The average entrant had 101 UCAS points.
Is BSc Marketing and Social Media with Foundation Year at University of West London accredited?
Yes. Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
How many students continue on BSc Marketing and Social Media with Foundation Year at University of West London?
85% of students continued into their second year, and 15% left higher education.