BA Marketing
About this course
BA(Hons) in Marketing, combining marketing practice with business and data competencies. Core topics include Marketing, Data Analysis, Project Management, Accounting, and Ethics & Professional Practice. A sandwich placement year is available between the second and final year, and the course includes modules on brand identity and consumer behaviour. Practical work encompasses market research, new product development, and responses to live briefs.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
GCSE: Grade C/4 in English and Mathematics, or equivalent. Tariff points: 112 Contextual tariff: See our contextual offers page. English Language Requirement: International and EU applicants are required to have a minimum overall IELTS (Academic) score of 6.0 with 5.5 in each component (or approved equivalent*). *The university accepts a large number of UK and International Qualifications in place of IELTS. You can find details of acceptable tests and the required grades you will need in our English Language section. Please visit our English language requirements page. A-level subjects: No specific subjects required. BTEC: No specific subjects required. For information on required Guided Learning Hours please see our minimum entry requirements page. Access: No specific subjects required. Baccalaureate IB: No specific subjects required. We accept the IB Career-related Programme in conjunction with other Level 3 qualifications. Irish Highers: No specific subjects required. Welsh Baccalaureate: We accept tariff points achieved from the Advanced Skills Baccalaureate Wales in conjunction with other Level 3 qualifications. Cambridge Technical: No specific subjects required. T Levels: No specific subjects required.
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What students say
Based on about 35 final-year students who answered
- Teaching on my course: 84%
- Learning opportunities: 80%
- Assessment and feedback: 88%
- Academic support: 93%
- Organisation and management: 89%
- Learning resources: 91%
- Student voice: 83%
Do students stay on the course?
Based on about 85 students who started
- Continued on course: 89%
- Left higher education: 6%
- Moved to a lower qualification: 5%
What graduates do next
Based on about 186 graduates who answered, across similar courses at this university
- Working: 77%
- Working and studying: 9%
- Further study: 2%
- Unemployed: 5%
Most common jobs
- Business and public service associate professionals: 32%
- Administrative occupations: 13%
- Finance Professionals: 10%
- Managers, directors and senior officials: 9%
- Elementary occupations: 7%
- Find their work meaningful: 73%
- Feel on track for their future plans: 63%
- Use what they learnt on the course: 53%
Where graduates work (5 years on)
Based on about 965 graduates, across similar courses at this university
- North West: 1%
- Yorkshire and the Humber: 1%
- East Midlands: 2%
- West Midlands: 5%
- East of England: 3%
- London: 18%
- South East: 17%
- South West: 46%
- Wales: 6%
Who gets in
Based on about 85 students who started
- A levels: 83%
- Baccalaureate: 2%
- Access course: 1%
- Foundation course: 9%
- Other HE qualification: 5%
Accreditation & quality ratings
- Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
TEF 2023 (whole university): Silver overall, Gold for student experience, Silver for student outcomes.
Modules
- Using Financial Information for Marketing
- Marketing Trends in Global Economies
- Professional Knowledge: Marketing Principles
- Entrepreneurial Decision Making for Marketing and Events
- Management and Organisation Behaviour
- Consumer Behaviour
- Creative Marketing Communications
- Professional Skills: Applied Market Research
- Strategy, Innovation, and Operations for Marketing
- Managing People for Marketing Professionals
- Socially Responsible Marketing Practice
- Professional Development: Creating New Products
- Agency Insights: Pitch Perfect
- Marketing in a Digital World
- Brand Evolution: Identity, values and market edge
- Corporate Connections: Succeeding in B2B Marketing
- Project Management with Data Analytics
- Cross Cultural Learning*
- Work Based Learning.*
Questions about this course
How much do graduates of BA Marketing at UWE Bristol earn?
The median salary is £28,000 after 15 months, £27,500 after 3 years, £34,500 after 5 years. After five years the middle half of graduates earn between £27,000 and £46,500. The £34,500 median after five years is £3,000 more than the UK median for Marketing.
What do graduates of BA Marketing at UWE Bristol do next?
88% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Marketing at UWE Bristol?
84% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Marketing at UWE Bristol?
The average entrant had 104 UCAS points.
Is BA Marketing at UWE Bristol accredited?
Yes. Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
Does BA Marketing at UWE Bristol include a placement year or year abroad?
The course has an optional placement year and an optional year abroad.
How many students continue on BA Marketing at UWE Bristol?
89% of students continued into their second year, and 6% left higher education.