BA Business Management and Marketing
About this course
BA(Hons) in Business and Marketing, combining business management with marketing. Core topics include Data Analysis, Project Management, and Entrepreneurship. The programme offers a sandwich option with a year of work-integrated learning. Modules include digital marketing, brand management, business simulation, and consultancy.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
GCSE: Grade C/4 in English and Mathematics, or equivalent. Tariff points: 112 Contextual tariff: See our contextual offers page. English Language Requirement: International and EU applicants are required to have a minimum overall IELTS (Academic) score of 6.0 with 5.5 in each component (or approved equivalent*). *The university accepts a large number of UK and International Qualifications in place of IELTS. You can find details of acceptable tests and the required grades you'll need in our English Language section. Please visit our English language requirements page. A-level subjects: No specific subjects required. BTEC: No specific subjects required. For information on required Guided Learning Hours please see our minimum entry requirements page. Access: No specific subjects required. Baccalaureate IB: No specific subjects required. We accept the IB Career-related Programme in conjunction with other Level 3 qualifications. Irish Highers: No specific subjects required. Welsh Baccalaureate: We accept tariff points achieved from the Advanced Skills Baccalaureate Wales in conjunction with other Level 3 qualifications. Cambridge Technical: No specific subjects required. T Levels: No specific subjects required.
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What students say
Based on about 80 final-year students who answered
- Teaching on my course: 86%
- Learning opportunities: 89%
- Assessment and feedback: 86%
- Academic support: 92%
- Organisation and management: 97%
- Learning resources: 93%
- Student voice: 85%
Do students stay on the course?
Based on about 260 students who started
- Continued on course: 60%
- Gained a higher qualification: 32%
- Left higher education: 6%
- Moved to a lower qualification: 2%
What graduates do next
Based on about 55 graduates who answered
- Working: 80%
- Working and studying: 9%
- Further study: 1%
- Unemployed: 6%
Most common jobs
- Business and public service associate professionals: 35%
- Managers, directors and senior officials: 14%
- Sales occupations: 11%
- Elementary occupations: 10%
- Finance Professionals: 6%
- Find their work meaningful: 78%
- Feel on track for their future plans: 67%
- Use what they learnt on the course: 43%
Where graduates work (5 years on)
Based on about 520 graduates, across similar courses at this university
- North West: 1%
- East Midlands: 2%
- West Midlands: 5%
- East of England: 3%
- London: 18%
- South East: 19%
- South West: 46%
- Wales: 7%
Who gets in
Based on about 165 students who started
- A levels: 81%
- Foundation course: 4%
- Other HE qualification: 15%
Accreditation & quality ratings
- IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
TEF 2023 (whole university): Silver overall, Gold for student experience, Silver for student outcomes.
Modules
- Contemporary Marketing Economies
- Entrepreneurial Decision Making for Marketing and Events
- Management and Organisation Behaviour
- Professional Knowledge: Business Marketing Principles
- Using Financial Information for Marketing
- Applied Human Resource Management
- Managing Customer Relationships
- Professional Skills: Business Marketing Research
- Strategy, Innovation and Operations for Marketing
- Entrepreneurship Thought and Action
- Marketing Innovation and Influence
- Perspectives on Social and Organisational Behaviour
- Social Value and Sustainability for Business
- Agency Insights: Pitch Perfect
- Humans vs AI: Leading and Managing Change for Future Organisations
- Marketing in a Digital World
- Brand Evolution: Identity, Values and Market Edge
- Corporate Connections: Succeeding in B2B Marketing
- Project Management with Data Analytics
- Cross Cultural Learning
- Work Integrated Learning (Business and Management).*
- Professional Development: Business Simulation
- Professional Development: Consultancy
- Professional Development: Contemporary Enterprise and Innovation
Questions about this course
How much do graduates of BA Business Management and Marketing at UWE Bristol earn?
The median salary is £28,500 after 15 months, £27,500 after 3 years, £34,500 after 5 years. After five years the middle half of graduates earn between £27,000 and £46,500. The £34,500 median after five years is £2,500 more than the UK median for Business studies.
What do graduates of BA Business Management and Marketing at UWE Bristol do next?
89% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Business Management and Marketing at UWE Bristol?
86% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Business Management and Marketing at UWE Bristol?
The average entrant had 108 UCAS points.
Is BA Business Management and Marketing at UWE Bristol accredited?
Yes. IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
Does BA Business Management and Marketing at UWE Bristol include a placement year or year abroad?
The course has an optional placement year and an optional year abroad.
How many students continue on BA Business Management and Marketing at UWE Bristol?
60% of students continued into their second year, and 6% left higher education.