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BA Fashion Promotion & Marketing

University of Lancashire

About this course

BA (Hons) in Fashion Design, with a focus on Fashion Promotion and Marketing. Core topics include Marketing, Engineering Design, and styling techniques. Students can specialise in either styling or promotion in later years, with dedicated final projects for each pathway including a show production module.

Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.

Institution
University of Lancashire
Level
undergraduate
Subject
Fashion Promotion & Marketing
Duration
3 years
UCAS code
WJ2K
Median salary
£23,500 after 5 years

Entry requirements

96 points at A2 BTEC Extended Diploma: MMM BTEC Diploma: DD Pass Access Course: 96 UCAS points International Baccalaureate Diploma: Pass including 96 points from Higher Level subjects T Level: P (C+) IELTS: 6.0 with no component lower than 5.5 GCSEs: 5 at grade C/4 including Maths and English or equivalent Applicants are required to submit a portfolio for consideration - you will be sent an email by our Admissions Office advising how this should be provided.

See the highest paying Art, Design, Music & Drama degrees in the UK →

What students say

Based on about 9 final-year students who answered (a small group: a rough guide only)

  • Teaching on my course: 100%
  • Learning opportunities: 100%
  • Assessment and feedback: 100%
  • Academic support: 100%
  • Organisation and management: 100%
  • Learning resources: 100%
  • Student voice: 100%

Do students stay on the course?

Based on about 20 students who started (a small group: a rough guide only)

  • Continued on course: 70%
  • Left higher education: 20%
  • Moved to a lower qualification: 5%

What graduates do next

Based on about 54 graduates who answered, across similar courses at this university

  • Working: 70%
  • Working and studying: 8%
  • Further study: 4%
  • Unemployed: 8%

Most common jobs

  • Web and Multimedia Design Professionals: 15%
  • Sales occupations: 11%
  • Artistic, literary and media occupations: 11%
  • Design occupations: 11%
  • Elementary occupations: 9%
  • Find their work meaningful: 70%
  • Feel on track for their future plans: 50%
  • Use what they learnt on the course: 55%

Where graduates work (5 years on)

Based on about 315 graduates, across similar courses at this university

  • North East: 2%
  • North West: 73%
  • Yorkshire and the Humber: 6%
  • East Midlands: 4%
  • West Midlands: 3%
  • East of England: 1%
  • London: 4%
  • South East: 3%
  • South West: 1%
  • Wales: 2%
  • Scotland: 1%
  • Northern Ireland: 1%

Who gets in

Based on about 20 students who started (a small group: a rough guide only)

  • A levels: 90%
  • Other HE qualification: 5%
  • Other qualifications: 5%

Accreditation & quality ratings

TEF 2023 (whole university): Silver overall, Bronze for student experience, Silver for student outcomes.

Modules

  • Introduction to Fashion Communication and Styling
  • Fashion Promotion in Context
  • Creative CAD
  • Critical Studies in Fashion and Textiles 1
  • Preparation for Industry
  • Digital Media and Content Creation
  • Creative Collaboration and Industry Focus
  • Critical Studies in Fashion and Textiles 2
  • Styling Specialism
  • Promotion Specialism
  • Show Production
  • Creative Career Portfolio
  • Styling Final Project
  • Promotion Final Campaign
  • Creative Marketing Report
  • Critical Studies in Fashion and Textiles 3

Questions about this course

How much do graduates of BA Fashion Promotion & Marketing at University of Lancashire earn?

The median salary is £25,000 after 15 months, £19,500 after 3 years, £23,500 after 5 years. After five years the middle half of graduates earn between £19,000 and £28,000. The £23,500 median after five years is £2,500 less than the UK median for Design studies.

What do graduates of BA Fashion Promotion & Marketing at University of Lancashire do next?

81% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).

Are students happy with the teaching on BA Fashion Promotion & Marketing at University of Lancashire?

100% of final-year students were positive about the teaching in the National Student Survey 2025-26.

What grades do I need for BA Fashion Promotion & Marketing at University of Lancashire?

The average entrant had 135 UCAS points.

Does BA Fashion Promotion & Marketing at University of Lancashire include a placement year or year abroad?

The course has an optional placement year.

How many students continue on BA Fashion Promotion & Marketing at University of Lancashire?

70% of students continued into their second year, and 20% left higher education.