BA Business Studies and Marketing
What students say
Based on about 13 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 88%
- Learning opportunities: 91%
- Assessment and feedback: 84%
- Academic support: 90%
- Organisation and management: 93%
- Learning resources: 97%
- Student voice: 92%
Do students stay on the course?
Based on about 40 students who started
- Continued on course: 95%
- Left higher education: 5%
- Moved to a lower qualification: 5%
What graduates do next
Based on about 11 graduates who answered (a small group: a rough guide only)
- Working: 60%
- Working and studying: 15%
- Further study: 5%
- Unemployed: 15%
Most common jobs
- Business and public service associate professionals: 60%
- Administrative occupations: 10%
- Managers, directors and senior officials: 10%
- Sales occupations: 10%
- Finance Professionals: 10%
- Find their work meaningful: 85%
- Feel on track for their future plans: 75%
- Use what they learnt on the course: 55%
Where graduates work (5 years on)
Based on about 50 graduates, across similar courses at this university
- North West: 5%
- Yorkshire and the Humber: 5%
- West Midlands: 5%
- London: 5%
- Scotland: 75%
- Northern Ireland: 5%
Who gets in
Based on about 25 students who started (a small group: a rough guide only)
- A levels: 85%
- Baccalaureate: 5%
- Other HE qualification: 15%
Questions about this course
How much do graduates of BA Business Studies and Marketing at University of Stirling earn?
The median salary is £26,000 after 15 months, £25,500 after 3 years, £33,000 after 5 years. After five years the middle half of graduates earn between £25,000 and £41,500. The £33,000 median after five years is £1,000 more than the UK median for Business studies.
What do graduates of BA Business Studies and Marketing at University of Stirling do next?
80% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Business Studies and Marketing at University of Stirling?
88% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Business Studies and Marketing at University of Stirling?
The average entrant had 167 UCAS points.
Does BA Business Studies and Marketing at University of Stirling include a placement year or year abroad?
The course has an optional year abroad.
How many students continue on BA Business Studies and Marketing at University of Stirling?
95% of students continued into their second year, and 5% left higher education.