BA Journalism with Public Relations
About this course
BA (Hons) Journalism with Public Relations, a media and communications degree exploring the theory and practice of modern journalism alongside public relations strategies. Core topics include Research Methods and Critical & Analytical Thinking. Students produce work for a hyperlocal news website called Salford Now and complete a major project or dissertation in their final year. The first year introduces foundational subjects through Creating Content, Introduction to Public Relations, Law and Ethics, Introduction to Journalism, Essential Reporting, and Multimedia Reporting. The second year expands into specialised areas with modules such as PR Campaigns and Strategy, Reputation Management, Multimedia Newsdays, Multimedia Journalism, Lifestyle Journalism, Critical Journalism Studies, Feature Writing, Sports Journalism, Crime and Court Reporting, Political Communication: Media and Democracy, Music Journalism, Public Affairs, Celebrity Journalism, Podcasting, War and Conflict Reporting, and Future Journalism. The final year involves advanced professional practice and independent study through PR Practice, Journalism Practice, Major Journalism Project or Dissertation, Major PR Project or Dissertation, Photojournalism, Political and Campaigning Journalism, Magazine Journalism, Interests, Power, and Media Policy, Advanced Sports Journalism, and Investigative Journalism.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
GCSE: English Language at grade C/level 4 or above (or equivalent). You must fulfil our GCSE entry requirements as well as one of the requirements listed below. UCAS tariff: 112 UCAS points. A level: 112 UCAS points. T level: Merit BTEC: DMM Access to HE: 112 UCAS points. Scottish Highers: 112 UCAS points. Irish Leaving Certificate: 112 UCAS points. IB: 29 points including 5 or 6 Higher Level. European Baccalaureate: Pass in Diploma with 74% overall.
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What students say
Based on about 11 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 86%
- Learning opportunities: 80%
- Assessment and feedback: 75%
- Academic support: 94%
- Organisation and management: 69%
- Learning resources: 92%
- Student voice: 69%
Do students stay on the course?
Based on about 10 students who started (a small group: a rough guide only)
- Continued on course: 100%
What graduates do next
Based on about 5 graduates who answered (a small group: a rough guide only)
- Working: 55%
- Working and studying: 10%
- Unemployed: 20%
Most common jobs
- Media Professionals: 35%
- Business and public service associate professionals: 15%
- Sales occupations: 10%
- Artistic, literary and media occupations: 10%
- Elementary occupations: 5%
- Find their work meaningful: 85%
- Feel on track for their future plans: 70%
- Use what they learnt on the course: 80%
Where graduates work (5 years on)
Based on about 140 graduates, across similar courses at this university
- North East: 3%
- North West: 65%
- Yorkshire and the Humber: 11%
- East Midlands: 3%
- West Midlands: 1%
- East of England: 2%
- London: 8%
- South East: 1%
- South West: 1%
- Wales: 3%
- Northern Ireland: 1%
Who gets in
Based on about 15 students who started (a small group: a rough guide only)
- A levels: 95%
- No formal qualifications: 5%
Accreditation & quality ratings
TEF 2023 (whole university): Silver overall, Silver for student experience, Silver for student outcomes.
Modules
- Creating Content
- Introduction to Public Relations
- Law and Ethics
- Introduction to Journalism
- Essential Reporting
- Multimedia Reporting
- PR Campaigns and Strategy
- Reputation Management
- Multimedia Newsdays
- Multimedia Journalism
- Lifestyle Journalism
- Critical Journalism Studies
- Feature Writing
- Sports Journalism
- Crime and Court Reporting
- Political Communication: Media and Democracy
- Music Journalism
- Public Affairs
- Celebrity Journalism
- Podcasting
- War and Conflict Reporting
- Future Journalism
- PR Practice
- Journalism Practice
- Major Journalism Project or Dissertation
- Major PR Project or Dissertation
- Photojournalism
- Political and Campaigning Journalism
- Magazine Journalism
- Interests, Power, and Media Policy
- Advanced Sports Journalism
- Investigative Journalism
Questions about this course
How much do graduates of BA Journalism with Public Relations at University of Salford earn?
The median salary is £24,500 after 15 months, £22,500 after 3 years, £27,500 after 5 years. After five years the middle half of graduates earn between £23,500 and £32,500. The £27,500 median after five years is £2,500 less than the UK median for Publicity studies.
What do graduates of BA Journalism with Public Relations at University of Salford do next?
65% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Journalism with Public Relations at University of Salford?
86% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Journalism with Public Relations at University of Salford?
The typical offer is 29 points in the IB. The average entrant had 122 UCAS points.
How many students continue on BA Journalism with Public Relations at University of Salford?
100% of students continued into their second year, and 0% left higher education.