BA Business with Marketing
About this course
BA (Hons) Business with Marketing. This four-year programme was previously titled BA (Hons) Management with Marketing before being renamed. Modules span consumer psychology, marketing communication, and digital business. In the penultimate year, students can specialise and undertake short-term management and enterprise projects.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: BCC IB: 27 SQA Highers: BBBC SQA Advanced Highers: BC at Advanced Higher plus CC at Higher (4 subjects) Irish Leaving Certificate Higher: H2H3H3H3
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What students say
Based on about 15 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 86%
- Learning opportunities: 81%
- Assessment and feedback: 83%
- Academic support: 80%
- Organisation and management: 73%
- Learning resources: 97%
- Student voice: 75%
Do students stay on the course?
Based on about 35 students who started
- Continued on course: 85%
- Left higher education: 15%
What graduates do next
Based on about 41 graduates who answered, across similar courses at this university
- Working: 75%
- Working and studying: 13%
- Further study: 3%
- Unemployed: 4%
Most common jobs
- Administrative occupations: 24%
- Business and public service associate professionals: 22%
- Managers, directors and senior officials: 11%
- Engineering professionals: 7%
- Sales occupations: 6%
- Find their work meaningful: 87%
- Feel on track for their future plans: 70%
- Use what they learnt on the course: 66%
Where graduates work (5 years on)
Based on about 285 graduates, across similar courses at this university
- North East: 1%
- North West: 1%
- Yorkshire and the Humber: 1%
- East Midlands: 1%
- London: 6%
- South East: 2%
- South West: 2%
- Scotland: 85%
- Northern Ireland: 1%
Who gets in
Based on about 35 students who started
- A levels: 60%
- Baccalaureate: 5%
- A degree: 5%
- Other HE qualification: 30%
Accreditation & quality ratings
- Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
Questions about this course
How much do graduates of BA Business with Marketing at Robert Gordon University earn?
The median salary is £29,000 after 15 months, £25,500 after 3 years, £32,000 after 5 years. After five years the middle half of graduates earn between £25,000 and £41,000. The £32,000 median after five years is the same as the UK median for Business studies.
What do graduates of BA Business with Marketing at Robert Gordon University do next?
90% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Business with Marketing at Robert Gordon University?
86% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Business with Marketing at Robert Gordon University?
The typical offer is BCC at A level. The average entrant had 171 UCAS points.
Is BA Business with Marketing at Robert Gordon University accredited?
Yes. Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
Does BA Business with Marketing at Robert Gordon University include a placement year or year abroad?
The course has an optional placement year and an optional year abroad.
How many students continue on BA Business with Marketing at Robert Gordon University?
85% of students continued into their second year, and 15% left higher education.