BSc Marketing
About this course
BSc Honours in Marketing, combining business management with marketing theory. Core topics include Marketing, Accounting, and Research Methods. The programme offers a flexible mix of compulsory and optional modules, with an optional year-long work placement and study abroad opportunities.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: AAB IB: 34 points
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Admissions (2022 entry, home applicants)
Offer rate 83%: 183 offers from 221 applications, from the university's Freedom of Information return.
What students say
Based on about 20 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 76%
- Learning opportunities: 76%
- Assessment and feedback: 73%
- Academic support: 82%
- Organisation and management: 82%
- Learning resources: 87%
- Student voice: 70%
Do students stay on the course?
Based on about 55 students who started
- Continued on course: 94%
- Left higher education: 4%
- Moved to a lower qualification: 2%
Where graduates work (5 years on)
Based on about 175 graduates, across similar courses at this university
- North East: 10%
- North West: 11%
- Yorkshire and the Humber: 12%
- East Midlands: 3%
- West Midlands: 5%
- East of England: 6%
- London: 34%
- South East: 10%
- South West: 4%
- Wales: 2%
- Scotland: 2%
- Northern Ireland: 2%
Who gets in
Based on about 80 students who started
- A levels: 73%
- Access course: 1%
- A degree: 4%
- Other HE qualification: 11%
- Other qualifications: 10%
- No formal qualifications: 1%
Accreditation & quality ratings
- IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
- Accredited by the EFMD Quality Improvement System.
- Accredited by the Association to Advance Collegiate Schools of Business (AACSB).
- Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
TEF 2023 (whole university): Silver overall, Bronze for student experience, Silver for student outcomes.
Modules
- Introduction to Management and Organisation
- Understanding Business Growth
- Academic and Professional Skills
- Digital Business
- Quantitative Methods for Business Management
- Introduction to Marketing
- Marketing Ethics
- NCL Edge - Marketing Stage 1
- Placement and Study Abroad Info Sessions (Stage 1)
- Research Methods for Business and Marketing
- Strategic Marketing
- Integrated and Digital Marketing Communications
- Consumer Behaviour
- NCL Edge - Marketing Stage 2
- Placement and Study Abroad Info Sessions (Stage 2)
- Introduction to Accounting and Finance
- Business Analysis and Business Analytics
- Global Marketing
- Services Marketing
Questions about this course
How much do graduates of BSc Marketing at Newcastle University earn?
The median salary is £30,000 after 3 years, £42,500 after 5 years. After five years the middle half of graduates earn between £34,000 and £55,000. The £42,500 median after five years is £11,000 more than the UK median for Marketing.
Are students happy with the teaching on BSc Marketing at Newcastle University?
76% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BSc Marketing at Newcastle University?
The typical offer is AAB at A level, or 34 points in the IB. The average entrant had 144 UCAS points.
What is the offer rate for BSc Marketing at Newcastle University?
83% of home applicants received an offer for 2022 entry: 183 offers from 221 applications, according to the university's Freedom of Information return.
Is BSc Marketing at Newcastle University accredited?
Yes. IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work. Accredited by the EFMD Quality Improvement System. Accredited by the Association to Advance Collegiate Schools of Business (AACSB). Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
Does BSc Marketing at Newcastle University include a placement year or year abroad?
The course has an optional placement year and an optional year abroad.
How many students continue on BSc Marketing at Newcastle University?
94% of students continued into their second year, and 4% left higher education.