BA Communications, Advertising and Public Relations
About this course
BA Communications, Advertising and Public Relations is a media and marketing degree focusing on strategic messaging, brand promotion and public engagement across modern platforms. Core topics include Research Methods. Students can optionally complete an industrial placement year or spend a year studying abroad. The first year introduces foundational concepts through Introduction to Media and Communication, Introduction to Public Relations, Digital Storytelling and Introduction to Advertising. The second year builds on this with Media, Power and the Everyday, Public Relations and the Media, Public Relations and Society and Investigating the Advertising Industry. Further study covers areas such as advertising futures, public affairs, corporate social responsibility and writing for public relations, alongside a compulsory final-year dissertation and client-led media production.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: BBB
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What students say
Based on about 10 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 93%
- Learning opportunities: 88%
- Assessment and feedback: 84%
- Academic support: 85%
- Organisation and management: 90%
- Learning resources: 88%
- Student voice: 83%
Do students stay on the course?
Based on about 15 students who started (a small group: a rough guide only)
- Continued on course: 95%
- Left higher education: 5%
What graduates do next
Based on about 8 graduates who answered, across similar courses at this university (a small group: a rough guide only)
- Working: 75%
- Further study: 10%
- Unemployed: 5%
Most common jobs
- Business and public service associate professionals: 16%
- Administrative occupations: 15%
- Finance Professionals: 13%
- Elementary occupations: 6%
- Welfare and housing associate professionals: 5%
- Find their work meaningful: 75%
- Feel on track for their future plans: 70%
- Use what they learnt on the course: 65%
Where graduates work (5 years on)
Based on about 30 graduates, across similar courses at this university
- North West: 10%
- East Midlands: 35%
- West Midlands: 10%
- London: 35%
- South East: 5%
- South West: 5%
Who gets in
Based on about 10 students who started (a small group: a rough guide only)
- A levels: 90%
- Other qualifications: 10%
Accreditation & quality ratings
TEF 2023 (whole university): Gold overall, Silver for student experience, Gold for student outcomes.
Modules
- Dissertation (Media and Communication)
- Advertising and the Creative Sector
- PR in Focus 1: Public Affairs and Lobbying
- PR in Focus 2: Corporate Social Responsibility/Advocacy
- Advertising Futures
- Writing for PR
- Advertising and Consumer Culture
- Client Led Media Production
- Introduction to Media and Communication
- Introduction to Public Relations
- Digital Storytelling
- Studying Media and Communication
- Introduction to Advertising
- AI and Professional Communication Skills
- Media, Power and the Everyday
- Public Relations and the Media
- Public Relations and Society
- Media and Communication Research in Practice
- Investigating the Advertising Industry
- Filmmaking
Questions about this course
How much do graduates of BA Communications, Advertising and Public Relations at University of Leicester earn?
The median salary is £25,000 after 15 months, £25,000 after 3 years, £32,000 after 5 years. After five years the middle half of graduates earn between £27,500 and £41,000. The £32,000 median after five years is £5,500 more than the UK median for Sociology.
What do graduates of BA Communications, Advertising and Public Relations at University of Leicester do next?
85% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Communications, Advertising and Public Relations at University of Leicester?
93% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Communications, Advertising and Public Relations at University of Leicester?
The typical offer is BBB at A level. The average entrant had 121 UCAS points.
Does BA Communications, Advertising and Public Relations at University of Leicester include a placement year or year abroad?
The course has an optional placement year and an optional year abroad.
How many students continue on BA Communications, Advertising and Public Relations at University of Leicester?
95% of students continued into their second year, and 5% left higher education.