BSc Accounting with Business Analytics
About this course
BSc (Hons) in Accounting with Business Analytics, an undergraduate degree combining contemporary accounting practices with analytical approaches to business decision-making. Core topics include Programming, Data Analysis, Statistics, Financial Analysis, Accounting, and Artificial Intelligence & Machine Learning. The course includes a compulsory foundation year and options for an international, placement, or entrepreneurship year. The first year covers foundational principles through compulsory modules such as Principles of Financial and Management Accounting, Data, Decisions and Visualisation, Methods for Finance and Accounting, and Professional and Academic Development 1. In the second year, students study compulsory topics in Information Systems and Data Strategy and Advanced Analytics and Business Intelligence, alongside professional development and optional modules like Financial Analysis with Bloomberg. The final year comprises core study in Auditing and Assurance and Professional and Academic Development 3, with further choice provided by options such as The Digital Showcase.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: BBC in three A Levels. IB: 554 in three Higher Levels or 29 points.
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What students say
Based on about 29 final-year students who answered, across similar courses at this university (a small group: a rough guide only)
- Teaching on my course: 93%
- Learning opportunities: 95%
- Assessment and feedback: 84%
- Academic support: 91%
- Organisation and management: 96%
- Learning resources: 92%
- Student voice: 93%
Do students stay on the course?
Based on about 65 students who started, across similar courses at this university
- Continued on course: 78%
- Gained a higher qualification: 6%
- Left higher education: 13%
- Moved to a lower qualification: 3%
What graduates do next
Based on about 6 graduates who answered, across similar courses at this university (a small group: a rough guide only)
- Working: 55%
- Working and studying: 15%
- Further study: 10%
- Unemployed: 15%
Most common jobs
- Finance Professionals: 55%
- Administrative occupations: 20%
- Elementary occupations: 5%
- Business and public service associate professionals: 5%
- Secretarial and related occupations: 5%
- Find their work meaningful: 75%
- Feel on track for their future plans: 60%
- Use what they learnt on the course: 60%
Where graduates work (5 years on)
Based on about 215 graduates, across similar courses at this university
- North East: 2%
- North West: 13%
- Yorkshire and the Humber: 2%
- East Midlands: 8%
- West Midlands: 47%
- East of England: 5%
- London: 13%
- South East: 4%
- South West: 4%
- Wales: 2%
Who gets in
Based on about 55 students who started, across similar courses at this university
- A levels: 93%
- Access course: 1%
- Other HE qualification: 5%
- No formal qualifications: 1%
Accreditation & quality ratings
- Accredited by the Chartered Institute of Public Finance and Accountancy (CIPFA) for the purpose of exemption from some professional examinations.
TEF 2023 (whole university): Gold overall, Gold for student experience, Silver for student outcomes.
Modules
- Professional and Academic Development 1
- Principles of Financial and Management Accounting
- Data, Decisions and Visualisation
- Methods for Finance and Accounting
- Teams, People and Performance
- Professional and Academic Development 2
- Information Systems and Data Strategy
- Advanced Analytics and Business Intelligence
- Contemporary Business Ethics Debates
- Professional Placement or Project (Level 6)
- Financial Analysis with Bloomberg
- Professional and Academic Development 3
- Auditing and Assurance
- The Digital Showcase
Questions about this course
How much do graduates of BSc Accounting with Business Analytics at Keele University earn?
The median salary is £26,000 after 15 months, £24,000 after 3 years, £32,000 after 5 years. After five years the middle half of graduates earn between £25,000 and £42,000. The £32,000 median after five years is £1,500 less than the UK median for Accounting.
What do graduates of BSc Accounting with Business Analytics at Keele University do next?
80% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BSc Accounting with Business Analytics at Keele University?
93% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BSc Accounting with Business Analytics at Keele University?
The typical offer is BBC at A level, or 29 points in the IB. The average entrant had 87 UCAS points.
Is BSc Accounting with Business Analytics at Keele University accredited?
Yes. Accredited by the Chartered Institute of Public Finance and Accountancy (CIPFA) for the purpose of exemption from some professional examinations.
How many students continue on BSc Accounting with Business Analytics at Keele University?
78% of students continued into their second year, and 13% left higher education.