BSc Psychology with Marketing
About this course
BSc (Hons) in Psychology and Marketing, combining the scientific study of human behaviour with contemporary marketing practice. Core topics include Research Methods. The programme is accredited by the British Psychological Society (BPS), providing the necessary foundation for professional psychology pathways. The course is structured as 75% Psychology and 25% Marketing.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: BBC IB: 29 points Highers: AABB (over two sittings) BTEC: Extended Diploma DMM (Health and Social Sciences preferred) HNC: B in graded unit (Social Sciences is preferred) HND: BB (BBB where HND includes 3 graded units) (Social Sciences is preferred)
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What students say
Based on about 14 final-year students who answered, across similar courses at this university (a small group: a rough guide only)
- Teaching on my course: 88%
- Learning opportunities: 87%
- Assessment and feedback: 86%
- Academic support: 90%
- Organisation and management: 95%
- Learning resources: 91%
- Student voice: 89%
Do students stay on the course?
Based on about 25 students who started, across similar courses at this university (a small group: a rough guide only)
- Continued on course: 80%
- Left higher education: 5%
- Moved to a lower qualification: 10%
Where graduates work (5 years on)
Based on about 320 graduates, across similar courses at this university
- North East: 1%
- North West: 4%
- Yorkshire and the Humber: 2%
- East Midlands: 1%
- West Midlands: 1%
- East of England: 2%
- London: 10%
- South East: 3%
- South West: 1%
- Scotland: 69%
- Northern Ireland: 6%
Who gets in
Based on about 30 students who started, across similar courses at this university
- A levels: 60%
- Other HE qualification: 40%
Modules
- Introduction to Marketing
- Research Methods and Analysis 1
- Introduction to Psychology 1
- Academic Skills in Psychology
- Introduction to Psychology 2
- Research Methods and Analysis 2
- Becoming a Professional
- Technology for Business
- Sustainable Business
Questions about this course
How much do graduates of BSc Psychology with Marketing at Heriot-Watt University earn?
The median salary is £26,500 after 3 years, £36,500 after 5 years. After five years the middle half of graduates earn between £27,500 and £46,500. The £36,500 median after five years is £9,000 more than the UK median for Psychology.
Are students happy with the teaching on BSc Psychology with Marketing at Heriot-Watt University?
88% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BSc Psychology with Marketing at Heriot-Watt University?
The typical offer is BBC at A level, or 29 points in the IB. The average entrant had 172 UCAS points.
Does BSc Psychology with Marketing at Heriot-Watt University include a placement year or year abroad?
The course has an optional year abroad.
How many students continue on BSc Psychology with Marketing at Heriot-Watt University?
80% of students continued into their second year, and 5% left higher education.