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BA Digital Marketing and Advertising

University of Greenwich

Institution
University of Greenwich
Level
undergraduate
Subject
Digital Marketing and Advertising
Duration
3 years
UCAS code
K0060
Median salary
£32,000 after 5 years

See the highest paying Business & Accounting degrees in the UK →

What students say

Based on about 47 final-year students who answered

  • Teaching on my course: 82%
  • Learning opportunities: 84%
  • Assessment and feedback: 89%
  • Academic support: 82%
  • Organisation and management: 79%
  • Learning resources: 85%
  • Student voice: 84%

Do students stay on the course?

Based on about 120 students who started

  • Continued on course: 87%
  • Left higher education: 11%
  • Moved to a lower qualification: 2%

Where graduates work (5 years on)

Based on about 110 graduates, across similar courses at this university

  • North West: 1%
  • Yorkshire and the Humber: 1%
  • East of England: 19%
  • London: 56%
  • South East: 21%
  • South West: 2%

Who gets in

Based on about 125 students who started

  • A levels: 91%
  • Baccalaureate: 1%
  • Access course: 1%
  • Other HE qualification: 3%
  • Other qualifications: 4%

Accreditation & quality ratings

  • IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
  • Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

TEF 2023 (whole university): Gold overall, Gold for student experience, Silver for student outcomes.

Questions about this course

How much do graduates of BA Digital Marketing and Advertising at University of Greenwich earn?

The median salary is £26,000 after 3 years, £32,000 after 5 years. After five years the middle half of graduates earn between £23,500 and £38,500. The £32,000 median after five years is £500 more than the UK median for Marketing.

Are students happy with the teaching on BA Digital Marketing and Advertising at University of Greenwich?

82% of final-year students were positive about the teaching in the National Student Survey 2025-26.

What grades do I need for BA Digital Marketing and Advertising at University of Greenwich?

The average entrant had 112 UCAS points.

Is BA Digital Marketing and Advertising at University of Greenwich accredited?

Yes. IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work. Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Does BA Digital Marketing and Advertising at University of Greenwich include a placement year or year abroad?

The course has an optional placement year and an optional year abroad.

How many students continue on BA Digital Marketing and Advertising at University of Greenwich?

87% of students continued into their second year, and 11% left higher education.