BA Media and Communication
About this course
BA (Hons) in Media and Communication, a media studies degree centred on digital production, broadcasting, and media analysis across various platforms. Core topics include Data Analysis, Research Methods, Marketing, and Ethics & Professional Practice. The course spans four years and includes a final-year honours research project alongside industry engagement. The first year covers foundational concepts through compulsory modules such as Radio Production, TV Production, Media Industries, Understanding Data, and Introduction to Media Analysis, with optional choices including Comedy in Media and Newswriting and Journalism. The second year progresses with Digital Production, Creativity for Media, Policy and Regulation for Media and Journalism, Fundamentals of Financial Management for Decision Makers, and Media, Identity and Society, alongside options like Social Media Marketing. Year three introduces compulsory studies in PR Campaigns and Proposals, Media Audiences, Effects and Representation, Media Ethics, and Data Analytics, with optional modules covering Dramatic Writing and Television Drama. The final fourth year features the Honours Research Project and Industry Engagement as compulsory elements, while optional modules allow students to explore areas such as Global Journalism, Brand Management, Film Theory Goes to the Movies, and Sport and the Media.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
Year 1 standard entry requirement: UCAS Tariff: 120; Scottish Higher: AABB or equivalent incl Higher in English or Media Studies; A Level: BCC or equivalent incl A Level in English or Media Studies.
See the highest paying Media & Journalism degrees in the UK →
Admissions (2022 entry, home applicants)
Offer rate 78%: 222 offers from 285 applications, from the university's Freedom of Information return.
What students say
Based on about 34 final-year students who answered
- Teaching on my course: 87%
- Learning opportunities: 83%
- Assessment and feedback: 80%
- Academic support: 80%
- Organisation and management: 78%
- Learning resources: 89%
- Student voice: 74%
Do students stay on the course?
Based on about 105 students who started
- Continued on course: 73%
- Gained a higher qualification: 1%
- Left higher education: 13%
- Moved to a lower qualification: 14%
What graduates do next
Based on about 11 graduates who answered (a small group: a rough guide only)
- Working: 75%
- Working and studying: 5%
- Further study: 10%
- Unemployed: 5%
Most common jobs
- Managers, directors and senior officials: 20%
- Sales occupations: 15%
- Customer service occupations: 15%
- Elementary occupations: 15%
- Business and Financial Project Management Professionals: 5%
- Find their work meaningful: 90%
- Feel on track for their future plans: 65%
- Use what they learnt on the course: 55%
Where graduates work (5 years on)
Based on about 145 graduates, across similar courses at this university
- North East: 1%
- Yorkshire and the Humber: 1%
- London: 3%
- South East: 1%
- Scotland: 94%
Who gets in
Based on about 105 students who started
- A levels: 50%
- Baccalaureate: 1%
- Access course: 1%
- Other HE qualification: 49%
Modules
- Radio Production
- Media Industries
- Understanding Data
- TV Production
- Introduction to Media Analysis
- Comedy in Media
- Newswriting and Journalism
- Social Sciences: An Interdisciplinary Introduction
- International Economic Issues & Challenges
- Fundamentals of Managing People
- Digital Production
- Policy and Regulation for Media and Journalism
- Fundamentals of Financial Management for Decision Makers
- Creativity for Media
- Media, Identity and Society
- Music, Media & Song
- Feature Writing and Magazine Journalism
- Social Media Marketing
- Contemporary Economic Issues
- PR Campaigns and Proposals
- Media Audiences, Effects and Representation
- Media Ethics
- Data Analytics
- Dramatic Writing
- Unscripted Content Creation
- Disney, Marvel and DC: Fantasy, Reality and Representation
- Television Drama
- Media and the Environment
- Communications Law and Regulation
- Managing People and Diversity in Work
- Professional Practice 1
- Professional Practice 2
- Honours Research Project
- Industry Engagement
- Fan Cultures
- Sport and the Media
- Scotland, The Media and National Identity
- Online Media Content Strategies
- Global Journalism
- Digital Media and Society
- Film Theory Goes to the Movies
- Brand Management
- New Perspectives in Critical Marketing and Consumer Society
- Race, Nature and our Multispecies Future
- Environmental Economics and Sustainability
Questions about this course
How much do graduates of BA Media and Communication at Glasgow Caledonian University earn?
The median salary is £26,000 after 15 months, £20,500 after 3 years, £26,500 after 5 years. After five years the middle half of graduates earn between £20,000 and £32,000. The £26,500 median after five years is £500 more than the UK median for Media studies.
What do graduates of BA Media and Communication at Glasgow Caledonian University do next?
90% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Media and Communication at Glasgow Caledonian University?
87% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Media and Communication at Glasgow Caledonian University?
The typical offer is BCC at A level. The average entrant had 167 UCAS points.
What is the offer rate for BA Media and Communication at Glasgow Caledonian University?
78% of home applicants received an offer for 2022 entry: 222 offers from 285 applications, according to the university's Freedom of Information return.
How many students continue on BA Media and Communication at Glasgow Caledonian University?
73% of students continued into their second year, and 13% left higher education.