BA Media and Marketing
About this course
BA (Hons) in Marketing and Film Studies. Core topics include Marketing, Data Analysis, Research Methods, and Entrepreneurship. Students can undertake a placement year between stages two and three, and a semester abroad is available through the Turing Scheme. The programme includes a Media Dissertation involving independent research within media and communications.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
UCAS tariff: 112 A level: BBC T Level: Merit BTEC: DMM GCSE: GCSE Maths and English Grade 4/Grade C (or above) or equivalent qualification Access to HE: Pass Access to HE Diploma with 60 credits: 45 at Level 3 with a minimum of Distinction: 15, Merit: 24, Pass: 6 English language: IELTS: 6.0 (with at least 5.5 in each skills area)
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What students say
Based on about 22 final-year students who answered, across similar courses at this university (a small group: a rough guide only)
- Teaching on my course: 86%
- Learning opportunities: 87%
- Assessment and feedback: 87%
- Academic support: 85%
- Organisation and management: 64%
- Learning resources: 89%
- Student voice: 81%
Do students stay on the course?
Based on about 70 students who started, across similar courses at this university
- Continued on course: 87%
- Left higher education: 13%
What graduates do next
Based on about 8 graduates who answered, across similar courses at this university (a small group: a rough guide only)
- Working: 85%
- Working and studying: 10%
- Unemployed: 10%
Most common jobs
- Business and public service associate professionals: 30%
- Sales occupations: 20%
- Media Professionals: 15%
- Web and Multimedia Design Professionals: 10%
- Administrative occupations: 5%
- Find their work meaningful: 80%
- Feel on track for their future plans: 65%
- Use what they learnt on the course: 50%
Where graduates work (5 years on)
Based on about 90 graduates, across similar courses at this university
- North West: 3%
- Yorkshire and the Humber: 8%
- East Midlands: 45%
- West Midlands: 24%
- East of England: 7%
- London: 3%
- South East: 6%
- South West: 2%
- Wales: 1%
- Scotland: 1%
- Northern Ireland: 1%
Who gets in
Based on about 60 students who started, across similar courses at this university
- A levels: 95%
- Access course: 2%
- Other qualifications: 2%
- No formal qualifications: 2%
Accreditation & quality ratings
TEF 2023 (whole university): Gold overall, Gold for student experience, Silver for student outcomes.
Modules
- Placement Learning and Professional Development
- Media Industries
- Analysing Media
- Marketing Fundamentals
- Managing the Brand
- Business Acumen and Entrepreneurship
- Newswriting
- Podcast Professional
- Celebrity Media and Culture
- Curating Contemporary Television
- The Agency Executive
- Marketing Research
- MK513
- Convergent Media
- Consumer Behaviour
- Digital and Social Media
- Print Design and Production
- Writing for Impact
- Media Research
- Technology, Surveillance and Screen Media
- Marketing Strategy
- Media Dissertation
- Gendered Cyberspace
- Independent Study
- Marketing Across Cultures
- Services and Experiential Marketing
- Content, Copywriting and Creativity
- Public Relations and Social Media
- Ethics and Sustainability
- Social Marketing and Society
- Developing Leadership and Management
- Start Up Journalism
- Data Science and Data Journalism
Questions about this course
How much do graduates of BA Media and Marketing at University of Derby earn?
The median salary is £25,000 after 15 months, £20,000 after 3 years, £23,500 after 5 years. After five years the middle half of graduates earn between £20,500 and £30,000. The £23,500 median after five years is £8,000 less than the UK median for Marketing.
What do graduates of BA Media and Marketing at University of Derby do next?
90% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Media and Marketing at University of Derby?
86% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Media and Marketing at University of Derby?
The typical offer is BBC at A level. The average entrant had 111 UCAS points.
How many students continue on BA Media and Marketing at University of Derby?
87% of students continued into their second year, and 13% left higher education.