← All courses at Coventry University

BA International Fashion Business

Coventry University

About this course

BA in International Fashion Business, a business degree centred on global fashion operations, commercial strategy and industry practice. Core topics include Ethics & Professional Practice, and Entrepreneurship. Students can choose to undertake an optional placement year or spend a year abroad. The first year introduces the context and culture of the fashion industry through modules such as Fashion Activation, Fashion Play, Fashion Community, and Fashion Practice. The second year builds on this with modules including State of the Art, Business Revolution, Industry Interruption, and Fashion Synthesis, focusing on industry discourse and creative business practice. The final year involves advanced study and professional preparation through modules such as New Fashion Drivers, Industry Innovators, Collaborative Entrepreneurs, and Business Practice. Throughout the course, students engage with hands-on projects, commercial challenges and collaborative approaches tailored to the evolving creative sector.

Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.

Institution
Coventry University
Level
undergraduate
Subject
International Fashion Business BA (Hons)
Duration
3-4 years
UCAS code
W23B
Typical offer
A-level BBC, IB 29
Median salary
£27,500 after 5 years

Entry requirements

A level: BBC IB: 29 points

See the highest paying Art, Design, Music & Drama degrees in the UK →

What students say

Based on about 90 final-year students who answered, across similar courses at this university

  • Teaching on my course: 87%
  • Learning opportunities: 81%
  • Assessment and feedback: 84%
  • Academic support: 87%
  • Organisation and management: 79%
  • Learning resources: 76%
  • Student voice: 77%

Do students stay on the course?

Based on about 20 students who started (a small group: a rough guide only)

  • Continued on course: 70%
  • Left higher education: 15%
  • Moved to a lower qualification: 10%

What graduates do next

Based on about 41 graduates who answered, across similar courses at this university

  • Working: 73%
  • Working and studying: 10%
  • Unemployed: 15%

Most common jobs

  • Elementary occupations: 15%
  • Sales occupations: 15%
  • Web and Multimedia Design Professionals: 10%
  • Design occupations: 10%
  • Artistic, literary and media occupations: 10%
  • Find their work meaningful: 60%
  • Feel on track for their future plans: 50%
  • Use what they learnt on the course: 50%

Where graduates work (5 years on)

Based on about 295 graduates, across similar courses at this university

  • North East: 1%
  • North West: 4%
  • Yorkshire and the Humber: 2%
  • East Midlands: 12%
  • West Midlands: 44%
  • East of England: 8%
  • London: 14%
  • South East: 11%
  • South West: 2%
  • Wales: 1%

Who gets in

Based on about 10 students who started (a small group: a rough guide only)

  • A levels: 80%
  • Other HE qualification: 20%

Accreditation & quality ratings

TEF 2023 (whole university): Gold overall, Gold for student experience, Silver for student outcomes.

Modules

  • Fashion Activation – 30 credits
  • Fashion Play – 30 credits
  • Fashion Community – 30 credits
  • Fashion Practice – 30 credits
  • State of the Art – 30 credits
  • Business Revolution – 30 credits
  • Industry Interruption – 30 credits
  • Fashion Synthesis – 30 credits
  • New Fashion Drivers – 30 credits
  • Industry Innovators – 30 credits
  • Collaborative Entrepreneurs – 30 credits
  • Business Practice – 30 credits

Questions about this course

How much do graduates of BA International Fashion Business at Coventry University earn?

The median salary is £25,000 after 15 months, £22,000 after 3 years, £27,500 after 5 years. After five years the middle half of graduates earn between £22,500 and £34,000. The £27,500 median after five years is £1,500 more than the UK median for Design studies.

What do graduates of BA International Fashion Business at Coventry University do next?

83% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).

Are students happy with the teaching on BA International Fashion Business at Coventry University?

87% of final-year students were positive about the teaching in the National Student Survey 2025-26.

What grades do I need for BA International Fashion Business at Coventry University?

The typical offer is BBC at A level, or 29 points in the IB. The average entrant had 116 UCAS points.

Does BA International Fashion Business at Coventry University include a placement year or year abroad?

The course has an optional placement year and an optional year abroad.

How many students continue on BA International Fashion Business at Coventry University?

70% of students continued into their second year, and 15% left higher education.