BSc Business Analytics
City St George's, University of London
About this course
BSc Business Analytics is a business analytics degree focused on data-driven decision-making, quantitative methods, and computational techniques. Core topics include Data Analysis, Statistics, Research Methods, and Artificial Intelligence & Machine Learning. The curriculum includes a micro-placement and a summer internship with external employer partners, culminating in a final-year applied research project. The first year establishes foundations through Finance and Investment, Mathematics for Business Analytics, Statistics for Business Analytics, and Data Wrangling and Exploratory Data Analysis. The second year progresses to Applied Business Intelligence, Regression Analysis, Supervised Machine Learning, and Deep Learning. The final year covers advanced topics such as Data Management Systems, AI-Powered Analytics, Consulting Research Methods for Business Analytics, and Network Analytics.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
A level: A (Maths) AA Grade 4 (C) in GCSE English Language or English Literature. IB: 35 points overall, with minimum 6 in Higher Level Maths and either Higher Level 4 or Standard Level 5 in English.
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What students say
Based on about 360 final-year students who answered, across similar courses at this university
- Teaching on my course: 90%
- Learning opportunities: 91%
- Assessment and feedback: 85%
- Academic support: 92%
- Organisation and management: 90%
- Learning resources: 93%
- Student voice: 89%
Do students stay on the course?
Based on about 430 students who started, across similar courses at this university
- Continued on course: 80%
- Left higher education: 20%
What graduates do next
Based on about 51 graduates who answered, across similar courses at this university
- Working: 69%
- Working and studying: 15%
- Further study: 6%
- Unemployed: 6%
Most common jobs
- Finance Professionals: 38%
- Business and public service associate professionals: 20%
- Business, Research and Administrative Professionals: 10%
- Managers, directors and senior officials: 6%
- Administrative occupations: 5%
- Find their work meaningful: 85%
- Feel on track for their future plans: 80%
- Use what they learnt on the course: 60%
Where graduates work (5 years on)
Based on about 220 graduates, across similar courses at this university
- North West: 1%
- East Midlands: 2%
- West Midlands: 5%
- East of England: 11%
- London: 70%
- South East: 8%
- South West: 2%
Who gets in
Based on about 550 students who started, across similar courses at this university
- A levels: 74%
- Baccalaureate: 6%
- Foundation course: 19%
- Other HE qualification: 1%
Accreditation & quality ratings
- Accredited by the Association to Advance Collegiate Schools of Business (AACSB).
- Accredited by the EFMD Quality Improvement System.
TEF 2023 (whole university): Silver overall, Bronze for student experience, Gold for student outcomes.
Modules
- Finance and Investment
- Introduction to Management
- Mathematics for Business Analytics
- Data Visualisation
- Business Economics
- Statistics for Business Analytics
- Unsupervised Machine Learning
- Data Wrangling and Exploratory Data Analysis
- Applied Business Intelligence
- Applied Natural Language Processing
- Regression Analysis
- Supervised Machine Learning
- Predictive Analytics Knowledge Integration
- Scalable Analytics Methods
- Frontiers of Business Analytics
- Deep Learning
- Data Management Systems
- AI-Powered Analytics
- Consulting Research Methods for Business Analytics
- Explainability of Analytics Methods
- Network Analytics
- Embedding Innovation
- Final Year Applied Research Project
- Spatial Analytics
- Business in Society
- Micro-placements
- Summer Internship
- Change Management
- Behavioural Decision Making
- The Role of Environmental, Social and Governance in Banking and Finance
Questions about this course
How much do graduates of BSc Business Analytics at City St George's, University of London earn?
The median salary is £36,000 after 15 months, £40,000 after 3 years, £55,000 after 5 years. After five years the middle half of graduates earn between £44,000 and £73,500. The £55,000 median after five years is £23,000 more than the UK median for Business studies.
What do graduates of BSc Business Analytics at City St George's, University of London do next?
90% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BSc Business Analytics at City St George's, University of London?
90% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BSc Business Analytics at City St George's, University of London?
The typical offer is A at A level, or 35 points in the IB. The average entrant had 139 UCAS points.
Is BSc Business Analytics at City St George's, University of London accredited?
Yes. Accredited by the Association to Advance Collegiate Schools of Business (AACSB). Accredited by the EFMD Quality Improvement System.
How many students continue on BSc Business Analytics at City St George's, University of London?
80% of students continued into their second year, and 20% left higher education.