BA Business Management and Marketing
About this course
BA (Hons) in Innovation and Marketing. Core topics include Data Analysis, Research Methods, Project Management, Financial Analysis, Entrepreneurship, and Artificial Intelligence & Machine Learning. An optional sandwich placement year extends the course to four years, and the Professional Practice module provides 270 hours of work experience. A supervised Research Project is completed in the final year.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
UCAS tariff: 104 tariff points from A levels or combination with Extended Project / BTEC / Cambridge Technical. A level: BCC BTEC/Cambridge Technical: DMM IB: 28 points
Modules
- Introduction to Critical Business Competencies
- Marketing Principles and Practice
- Management and Organisational Behaviour
- Technology in Business
- Sustainable and Innovative Entrepreneur
- Consumer Psychology
- Marketing Communications and Branding
- Leadership and Leading People
- Digital Marketing and Social Media
- Business Finance and Data Analysis
- Project Management
- Professional Graduate
- Professional Practice
- Research Project
- Strategic Management
- Contemporary Issues in Marketing
- Entrepreneurship
- Ethics and Corporate Social Responsibility
- Global Business Today
- Strategic Marketing Management in a Global Environment
Questions about this course
What grades do I need for BA Business Management and Marketing at University of Chichester?
The typical offer is BCC at A level, or 28 points in the IB.