BA Events Management
About this course
BA (Hons) International Tourism Management, covering tourism and events management. Core topics include Marketing, Project Management, Accounting, Entrepreneurship, and Ethics & Professional Practice. The programme spans four years and includes a minimum 30-week work placement. Students can also study abroad at a partner institution.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
For 2027 entry: 112–128 UCAS tariff points (A-level grades BBC–ABB) including a minimum of 2 A-levels or equivalent qualifications. We also accept a wide range of vocational qualifications including BTEC Extended Diploma (grade DMM–DDM) and T Levels (Merit).
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Admissions (2022 entry, home applicants)
Offer rate 93%: 185 offers from 199 applications, from the university's Freedom of Information return.
What students say
Based on about 14 final-year students who answered (a small group: a rough guide only)
- Teaching on my course: 93%
- Learning opportunities: 91%
- Assessment and feedback: 89%
- Academic support: 98%
- Organisation and management: 95%
- Learning resources: 90%
- Student voice: 87%
Do students stay on the course?
Based on about 40 students who started
- Continued on course: 80%
- Gained a higher qualification: 5%
- Left higher education: 20%
What graduates do next
Based on about 14 graduates who answered (a small group: a rough guide only)
- Working: 90%
- Unemployed: 10%
Most common jobs
- Business and public service associate professionals: 65%
- Elementary occupations: 15%
- Administrative occupations: 5%
- Secretarial and related occupations: 5%
- Skilled trades occupations: 5%
- Find their work meaningful: 75%
- Feel on track for their future plans: 70%
- Use what they learnt on the course: 55%
Where graduates work (5 years on)
Based on about 265 graduates, across similar courses at this university
- North East: 1%
- East Midlands: 1%
- West Midlands: 1%
- East of England: 11%
- London: 24%
- South East: 39%
- South West: 21%
- Wales: 1%
Who gets in
Based on about 25 students who started (a small group: a rough guide only)
- A levels: 80%
- A degree: 5%
- Other HE qualification: 15%
Accreditation & quality ratings
- APM Academic Accreditation assesses programmes or modules to help students and professionals choose the best education in support of their project management careers. Academic Accreditation identifies courses and modules which are aligned to the APM Body of Knowledge, 6th edition. Working with other accreditation streams we offer clear, visible and joined-up career progression opportunities.
- Accredited by the Association to Advance Collegiate Schools of Business (AACSB).
- Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.
- Accredited by the Chartered Management Institute (CMI).
- Recognised by the Institute of Travel and Tourism (ITT).
- IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
TEF 2023 (whole university): Silver overall, Bronze for student experience, Silver for student outcomes.
Modules
- Fundamentals of Business & Management
- Academic & Professional Practice
- Fusion Business Project
- Events for Sustainable Futures
- Marketing the Experience
- Global Business Environment
- Events and the Creative Cultural Industries
- Innovative Event Concepts
- Wellbeing through Events
- Digital Marketing Communications
- Ethical and Safe Event Management
- Project Management
- The Live Event
- Consumer Behaviour and Contemporary Issues
- Globally Responsible Business Practice
- Business Events
- Managing E-Sports
- The Tourist Experience
- Financial Appraisal
- Professional Development for Sport and Event Industries
- Strategy & Leadership
- International Events Management
- Final Year Project
- Managing Sport and Events for Sustainable Development
- Digital Marketing
- Visitor Attraction Management
- Fashion Business
- Sport Tourism
- Entrepreneurship and Business Ventures
- Marketing and Consumption of Music
- Financial Management
- Managing Crises & Disasters
- Applied Sales and Marketing in Sport
- Food, Culture & Travel
Questions about this course
How much do graduates of BA Events Management at Bournemouth University earn?
The median salary is £26,000 after 3 years, £33,500 after 5 years. After five years the middle half of graduates earn between £26,500 and £41,000. The £33,500 median after five years is £7,000 more than the UK median for Tourism, transport and travel.
What do graduates of BA Events Management at Bournemouth University do next?
90% were in work or further study 15 months after finishing (Graduate Outcomes 2023-24).
Are students happy with the teaching on BA Events Management at Bournemouth University?
93% of final-year students were positive about the teaching in the National Student Survey 2025-26.
What grades do I need for BA Events Management at Bournemouth University?
The typical offer is BBC at A level. The average entrant had 108 UCAS points.
What is the offer rate for BA Events Management at Bournemouth University?
93% of home applicants received an offer for 2022 entry: 185 offers from 199 applications, according to the university's Freedom of Information return.
Is BA Events Management at Bournemouth University accredited?
Yes. APM Academic Accreditation assesses programmes or modules to help students and professionals choose the best education in support of their project management careers. Academic Accreditation identifies courses and modules which are aligned to the APM Body of Knowledge, 6th edition. Working with other accreditation streams we offer clear, visible and joined-up career progression opportunities. Accredited by the Association to Advance Collegiate Schools of Business (AACSB). Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway. Accredited by the Chartered Management Institute (CMI). Recognised by the Institute of Travel and Tourism (ITT). IDM accreditation recognises that the course has met the content requirements for students to take the IDM Certificate in Digital and Data Driven Marketing, an entry level qualifications for those entering the data and marketing profession. Students may become DMA student members, use DMA content to support their learning and gain skills to increase their employability for work.
Does BA Events Management at Bournemouth University include a placement year or year abroad?
The course has a compulsory placement year.
How many students continue on BA Events Management at Bournemouth University?
80% of students continued into their second year, and 20% left higher education.